I Went Viral On LinkedIn

I recently resumed my LinkedIn personal branding journey with the challenge of posting for 21 days, no matter what. At the start of the challenge, my profile looked something like this:.

I started the challenge on April 11, 2024, and until today morning (20th April 2024), I didn’t see even the growth of a single follower or even a connection. But it didn’t demotivate me. I believe in discipline and I was to keep going whether I got the results or not.

I had scheduled a post yesterday on the learnings from Chris do’s podcast with Jasmin Alic. I had already written a blog on it and I repurposed it in a linked-in post. I didn’t even format it manually, I took the help of Chat GPT and it did an awesome job.

I was kinda satisfied with the post because it was well formatted, value pavcked and easy to read with very short actionable bullet points. I woke up today and since I had scheduled the post for 12 PM I enaged with a few posts at 11 AM. The post then got posted at 12 PM and I put two comments below the post.

Frankly speaking, my only goal was to hit the 100 impression mark, as my last few posts just missed the 100 impression mark. I then did my lunch and it was too heavy to handle so I slept while listening to music. When I woke up, I wasn’t in the mood to look into LinkedIn, so I just casually browsed LinkedIn in my mobile’s browser, only to find that I got 8 connection requests and I was shocked. I immediately opened my laptop and seeing the traction, I started giggling. My mother came, and she started asking me what happened and I was constantly saying that you wouldn’t understand (I guess she might be thinking that there was a matter of girls). LOL

I first thought that either Chris or Jasmine had engaged with my post. I looked into the comments & reactions, but I didn’t find any of them and I was to happy that I got some organic reach.

After some time, I learned that Jasmine had commented on my post as well, and I was in awe. I couldn’t believe my eyes. I used to feel envious when he commented on other small bloggers linked-in posts that blew them but when it happened to me, I was too happy.

Until now, I have responded to more than 80 comments and accepted some connection requests. I also got more than 150 reactions. I also made a Google Sheet of the creators who commented on my post and were active on LinkedIn, posting regularly. I am not planning to engage with their posts daily and foster meaningful connections.

This was my reaction, looking at my blown post.